Apple has announced its latest flagship smartphone, the iPhone 15, which features a 48-megapixel camera, a titanium body, and a new Action button. The iPhone 15 Pro and iPhone 15 Pro Max also come with a 5x telephoto lens, a brighter display, and a powerful A17 Pro chip.
A new level of photography
The iPhone 15 boasts a 48-megapixel main camera that can capture stunning photos and videos in high resolution. Users can choose between the default 24-megapixel mode or the full 48-megapixel mode for more detail and clarity. The camera also supports Focus and Depth Control, which allow users to adjust the focus and depth of field of their portraits after taking them. The camera also has improved Night mode and Smart HDR, which enhance the quality of low-light and high-contrast scenes.
The iPhone 15 Pro and iPhone 15 Pro Max also feature a 5x telephoto lens that can zoom in on distant subjects without losing quality. The telephoto lens also enables a new feature called Macro mode, which can capture close-up details of objects as small as 2 cm. The iPhone 15 Pro models also have a LiDAR scanner, which can measure the distance and depth of objects in the scene and create 3D models of them.
A strong and lightweight design
The iPhone 15 is the first iPhone to use titanium as its main material. Titanium is a premium metal that has one of the highest strength-to-weight ratios of any metal. It is also resistant to corrosion and scratches. The iPhone 15 has a sleek and elegant design with contoured edges and a matte finish. The iPhone 15 comes in four colors: black titanium, white titanium, blue titanium, and natural titanium.
The iPhone 15 also has a new feature called the Action button, which is located on the right side of the device. The Action button can be customized by the user to perform different functions, such as launching Siri, taking screenshots, or opening apps. The Action button can also be used to access Roadside Assistance via satellite, which is a new service that connects users to help if they have car trouble while off the grid.
A powerful performance and gaming experience
The iPhone 15 is powered by the A17 Pro chip, which is the most advanced chip ever made by Apple. The A17 Pro chip has a six-core CPU, a four-core GPU, and a 16-core Neural Engine. The chip delivers fast performance and smooth graphics for apps and games. The chip also supports generative artificial intelligence, which is the technology behind applications like OpenAI’s ChatGPT and Microsoft’s Copilot.
The iPhone 15 also has a new USB-C connector, which supports USB 3 speeds up to 20 times faster than USB 2. The USB-C connector enables users to connect their iPhone to external devices, such as monitors, keyboards, or cameras. The USB-C connector also supports new video formats, such as ProRes and Dolby Vision HDR, which enable users to create professional-quality videos on their iPhone.
Availability and pricing
The iPhone 15 will be available for pre-order on Friday, September 15, with availability beginning on Friday, September 22. The iPhone 15 starts at $999 for the 64GB model, while the iPhone 15 Pro starts at $1,199 for the same storage capacity. The iPhone 15 Pro Max starts at $1,299 for the 64GB model. Users can also opt for higher storage options up to 1TB.
Apple also announced that it will no longer use leather in any of its products, replacing them with a textile called FineWoven that feels like suede. Apple said that this move is part of its commitment to environmental sustainability and animal welfare.